The Ties That Bind
Published online by Cambridge University Press: 29 September 2022
Although I don’t carry calling cards with “Mark Snyder, Social Psychologist” embossed on them, it is fair to say that, after some five decades of doing social psychology, I am a social psychologist. It is also fair to say that, after five decades, the ties that bind social psychology and me are strong and enduring ones. As I look back over my life and times as a social psychologist, I am struck by several recurring themes that have characterized my interests and that are reflected in the problems that I have tackled in my research. Looking back, I am also struck by the ways that social psychology (and the social sciences more generally) has changed in meaningful ways that, as I look forward, point the way to the next generations of theory, research, and application. With this preamble done, let me tell you about how I became a social psychologist, and how the kind of social psychologist that I am has evolved over time.
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