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2.11 - Gamification of Work and Feedback Systems

from C. - Process Improvement, Gamification, and Design Thinking

Published online by Cambridge University Press:  04 February 2021

Daniel Martin Katz
Affiliation:
Chicago-Kent College of Law
Ron Dolin
Affiliation:
Harvard Law School, Massachusetts
Michael J. Bommarito
Affiliation:
Stanford CodeX
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Summary

Gamification refers to the use of game mechanics merged with behavioral analytics in a non-game setting.1 Gamification is used to improve production and performance in the workplace by engaging the user to behave in a way that is aligned with the goals of the business. Gamification occurs when a process, such as entering billable hours into the firm’s software or filling out an online client intake form, is mixed with game elements in such a way that firm members are motivated to complete tasks in a more desirable way. Businesses have used gamification strategies, with differing levels of sophistication, on issues including customer relationship management, training, market research, business intelligence, and education. Other professions, many in health care, are now also turning to gamification to increase engagement in a number of workplace processes for both their staff, and the clients they serve.

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Legal Informatics , pp. 136 - 154
Publisher: Cambridge University Press
Print publication year: 2021

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