Using the case of women’s unveiling during the 2011 Egyptian uprising, I investigate how momentous political events have transformative impacts beyond the overtly “political” sphere of policies and institutions. I trace the choice to unveil among some women protesters to their involvement in collective action and show the different mechanisms that led to their decision. Specifically, I identify three pathways to unveiling: shifts in political opportunities, innovations in the repertoires of contention and the framing of unveiling, and exposure to new mobilizing structures and networks. The data for this project build upon original field research and interview data with women who removed their hijab during the 2011 Egyptian uprising. The article adds to the literature on gender and contentious politics by demonstrating the gendered effects of political opportunity structures on women’s choices around veiling.