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  • 8 - Machine Intelligence and the Rhythms of Predictability

  • from Part II - The Three Epochs of Strategy
  • Robin Holt, University of Bristol Business School, Mike Zundel, University of Liverpool Management School
  • Book:
    The Poverty of Strategy
    Published online:
    14 July 2023
    Print publication:
    29 June 2023, pp 244-275

  • Summary

    Chapter 8 broaches our understanding of communication systems and their intimacy with strategic practice. Beginning with the general (strategist) Napoleon’s forms of communication–technological warfare and the subsequent reliance on innovation in communication devices, especially those of coding and decoding communications in military conflicts, we consider the workings and implications of electronic, digital computing systems for strategy. Via Alan Turing’s Imitation Game, we introduce the debate on the nature of intelligence, consciousness and conscience (self-awareness), setting the scene for an elaboration on the development from cybernetics to contemporary machine-learning algorithms in the subsequent chapter.