This paper seeks to examine the new empirical realities in India that globalization has ushered in and to explore the reasons for the hypervisibility of some of these realities and the neglect of others. The two interrelated questions that this paper asks of Indian sociology are: Why did a globalization propelled by the rise of new urban spaces, an expanding middle class, and a culture of consumption draw so much attention from Indian sociology? And why was the simultaneous crisis of rural society, the precarious nature of labor, and the rise of cultural nationalism and its parochial bigotry so little taken into account? I suggest that the answers to these questions may be found in (i) the dominant intellectual traditions of Indian sociology; and (ii) its everyday local practices. This twofold approach stems from an understanding that Indian sociology’s tryst with globalization cannot be understood by a restricted focus on intellectual ideas alone but through the convoluted ways that the concept of globalization travelled into our classrooms, our syllabi and our common sense.