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2 results

  • SUSTAINABILITY THROUGH THE DIGITALIZATION: EXPLORING POTENTIALS AND DESIGNING VALUE CO-CREATION ARCHITECTURES FOR PRODUCT-SERVICE-SYSTEMS

  • Michel Scholtysik, Jannik Reinhold, Christian Koldewey, Roman Dumitrescu
  • Journal:
    Proceedings of the Design Society / Volume 1 / August 2021
    Published online by Cambridge University Press:
    27 July 2021, pp. 2871-2880
    • Article
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  • Digitalization and sustainability are major challenges for today's manufacturing industry. While digitalization is characterized by the incorporation of digital technologies in the products and services as well as the value creation architectures, sustainability requires them to balance economic, environmental and social issues. In both areas, especially Product Service Systems (PSS) are constantly gaining importance. This results in so called smart PSS that integrate digital technologies as well as sustainable PSS which aim at a positive impact on sustainability. Both two concepts cannot be clearly delimited since smart PSS might be designed for sustainability as well and sustainable PSS might be used with digital technologies. This paper aims to investigate the interrelations. To that, digitalization patterns of products and services are evaluated regarding their sustainable impact. The evaluation is conducted by a survey in research and industry. Furthermore, the design of the underlying value creation architecture is investigated. Here, a methodology is proposed enabling companies to optimize their value creation architecture.

  • 10 - Innovation Based on Value Co-creation through Employees at HCL Technologies

  • from Part II - Types of Innovation in Emerging Markets
  • Edited by Fernanda Cahen, Lourdes Casanova, Cornell University, New York, Anne Miroux, Cornell University, New York
  • Book:
    Innovation from Emerging Markets
    Published online:
    15 March 2021
    Print publication:
    25 March 2021, pp 278-299

  • Summary

    The chapter presents the analysis of the “Employees First, Customers Second” (EFCS) management philosophy at HCL Technologies (Global IT consulting company, Indian origin). EFCS proposes that it is the employees who create real value for the customers and HCL Technologies transformed the entire organization to empower them and ensure their wellbeing. As a result, the “value zone” was identified in the interface between HCL Technologies employees and customers for value co-creation. The case study followed a longitudinal in-depth analysis of the sustainability or annual reports from 2011 to 2019. The study also included HCL Technologies' former CEO Vineet Nayar’s public speeches, news reports, and research papers related to EFCS. The case provides evidence of a model of innovation based on value co-creation through employees. The model has three pillars: (a) employees’ wellbeing, (b) employees’ empowerment, and (c) innovation through value co-creation. Each pillar contains supporting management and human resource practices.