This article uncovers the relationship between the intra-paradigm power struggle of two rival political parties in 1970s Turkey and their identity formations. Given the economy-laden context of Turkish–European relations in the 1970s, the (re)production of Europe as an identificatory reference between the National Salvation Party (NSP) and the Justice Party (JP) is of special interest. This investigation will help shed light on how the power relations—that both actors were situated in—can be mirrored through their struggle for identity. Moreover, will it contribute to highlighting the functionality of foreign policy in the production of identity. In analytical terms, this study borrows case-restricted concepts from the post-structuralist theory of international relations, and gathers its case data from the 1970s National Assembly records.