The traditional stereotypical image of a nurse is closely linked to that of Florence Nightingale, the founder of modern nursing who established a training system to teach nurses how to be completely dedicated to the tasks of care, regardless of personal needs; to be dependent upon and deferential to authorities such as medical doctors and matron supervisors; and how to comport with modesty and femininity. Of course, contemporary nursing is no longer a profession exclusively female, nor does nursing work predominantly involve dependent actions. However, these outdated ideas remain strong in the minds of the public and are often repeated in popular culture.
The portrayal of nurses in the media has a powerful effect on perception by the public, clients and within themselves (Stanley et al. 2019). Sadly, their public image may not correspond with personal reality (Rauen et al. 2016), and this is the central argument in this chapter.
Luckily for nursing, we have overwhelmingly been imaged as good – helpful, caring, ethical and practical. This chapter explored the evolution of the nursing profession and consider the effect of image on contemporary nursing. It invites you to reflect on whether these public perceptions have influenced you, your decision to be a nurse and your future actions.