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J.-J. Lambin Modèles et programmes de marketing. Collection “Systèmes-Décisions”. Section VII: Marketing. Paris, Presses Universitaires de France, 1970 VIII p. 140 p., 15 FF.
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J.-J. Lambin Modèles et programmes de marketing. Collection “Systèmes-Décisions”. Section VII: Marketing. Paris, Presses Universitaires de France, 1970 VIII p. 140 p., 15 FF.
Published online by Cambridge University Press: 17 August 2016
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- Recherches Économiques de Louvain/ Louvain Economic Review , Volume 39 , Issue 3 , September 1973 , pp. 398
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- Copyright © Université catholique de Louvain, Institut de recherches économiques et sociales 1973