One of the ways in which astronomy can stimulate development is by raising awareness of our place in the universe among the general public. This contributes to inspiring people and brings the scientific community and scientific thinking closer to everyone. The IAU OAD has set up one task force dedicated to ‘Astronomy for the Public’. Proposed activities of the task force range from low-tech astronomy outreach to citizen science. We will present the task force, its objectives and potential developmental impacts for the first few years of operation.