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Advertising Progress: American Business and the Rise of Consumer Marketing. By Pamela Walker Laird. Baltimore and London: The Johns Hopkins University Press, 1998. Pp. 479. $35.95.

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Advertising Progress: American Business and the Rise of Consumer Marketing. By Pamela Walker Laird. Baltimore and London: The Johns Hopkins University Press, 1998. Pp. 479. $35.95.

Published online by Cambridge University Press:  03 March 2009

Martha L. Olney
Martha L. Olney
Affiliation:
University of California, Berkeley
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Type
Reviews of Books
Information
The Journal of Economic History , Volume 59 , Issue 3 , September 1999 , pp. 830 - 831
Copyright
Copyright © The Economic History Association 1999

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