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3 - Strategic conversations in the wild

Published online by Cambridge University Press:  05 June 2014

J.-C. Spender
Affiliation:
Koźmiński University, Warsaw
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Summary

Change what works and change everything else.

Tweet from Lori Senecal, CEO of KBS+

So far we’ve been discussing strategic conversations in the abstract – now it’s time to see what they look like in action. Not surprisingly, given that strategic conversations are about engendering business model innovation, they themselves have benefited from innovation and come in a variety of forms. Our strategic conversations typology attempts to categorize the phenomenon to help make sense of what is happening in organizations around the world. This chapter provides an overview, describing eight styles of strategic conversations we have observed being practiced in organizations today. This chapter will also provide some guidance on which types of strategic conversations are most valuable under which circumstances and in what combinations. Subsequent chapters will delve more deeply into how strategic conversations work and how to derive the maximum benefit from them.

In the wild, we have observed eight distinct types of strategic conversations:

  1. Innovation days

  2. Competitions

  3. Challenges

  4. Sensing and operationalizing platforms

  5. T-shaped

  6. Strategy reviews

  7. Chaordic

  8. Innovation communities

Type
Chapter
Information
Strategic Conversations
Creating and Directing the Entrepreneurial Workforce
, pp. 23 - 47
Publisher: Cambridge University Press
Print publication year: 2014

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