Book contents
- The Law of Reputation and Brands in the Asia Pacific
- Series page
- The Law of Reputation and Brands in the Asia Pacific
- Copyright page
- Contents
- Notes on the contributors
- Foreword
- Editors’ preface
- Part I Trade marks and brands
- Part II Personal reputation
- 3 Legal and cultural approaches to the protection of the contemporary celebrity brand in the Asia Pacific region
- 4 No personalityrights for pop stars in Hong Kong?
- 5 Fashioningpersonality rights in Australia
- Part III Brands and personality
- Part IV Measures
- Part V New horizons
- Index
5 - Fashioningpersonality rights in Australia
from Part II - Personal reputation
Published online by Cambridge University Press: 05 June 2013
- The Law of Reputation and Brands in the Asia Pacific
- Series page
- The Law of Reputation and Brands in the Asia Pacific
- Copyright page
- Contents
- Notes on the contributors
- Foreword
- Editors’ preface
- Part I Trade marks and brands
- Part II Personal reputation
- 3 Legal and cultural approaches to the protection of the contemporary celebrity brand in the Asia Pacific region
- 4 No personalityrights for pop stars in Hong Kong?
- 5 Fashioningpersonality rights in Australia
- Part III Brands and personality
- Part IV Measures
- Part V New horizons
- Index
Summary
- Type
- Chapter
- Information
- The Law of Reputation and Brands in the Asia Pacific , pp. 86 - 98Publisher: Cambridge University PressPrint publication year: 2012
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