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3 - In Defense of Big Data Analytics

from Part II - The Pervasiveness and Value of Tracking Technologies

Published online by Cambridge University Press:  18 April 2018

By
Mark MacCarthy
Edited by
Evan Selinger ,
Jules Polonetsky  and
Omer Tene
Evan Selinger
Affiliation:
Rochester Institute of Technology, New York
Jules Polonetsky
Affiliation:
Future of Privacy Forum
Omer Tene
Affiliation:
International Association of Privacy Professionals
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The Cambridge Handbook of Consumer Privacy , pp. 47 - 69
Publisher: Cambridge University Press
Print publication year: 2018

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