Kory Floyd, Communicating affection: Interpersonal
behaviour and social context. New York: Cambridge University Press,
2006. Pp. xiv, 222. Hb $80.00
Kory Floyd sets out to establish a comprehensive theory of
affectionate communication. The text discusses the bioevolutionary and
sociocultural paradigms of affectionate communication as well as related
empirical knowledge in order to present a thorough theory of the subject
at hand. At the outset, considering the complexity and wide-ranging nature
of the phenomena of communication and affection, the task appears to be
overwhelmingly ambitious. However, through detailed and well-outlined
argumentation, the author manages to delineate an interesting and
thought-provoking framework for future research.